I know how you feel. You have done all this work, set yourself up for success, and now the hard part comes. You have to make your first sale! No matter what industry you are in, making the first sale is never easy. Many people are nervous about being rejected, and this causes them to never get started in the first place. It is very important that you push out of your comfort zone and avoid getting stuck on the stage right before selling. Follow our simple guide to find out the one thing that will make your first sale much easier!
Build a List
This is the one thing you need to do to get your first sale! The best way to find potential clients is to build a list. Your list should consist of both past clients and potential customers. Many people prefer to get together with clients for a coffee or lunch. These are good ways to meet with your potential clients, but it’s much more powerful if you just set up an account with their email and email them when you find the time. Think of this as a “goodwill call”. It is a great way to stay in touch with your clients and build a strong relationship while letting them take the time to focus on it at their convenience.
Create a First Sale Pitch
You will have to create a solid pitch to sell your product or service. You can do this by sending out a few sample emails or creating a couple of sample pages for your site. Most importantly, you have to create a clear idea of what your product will do for your prospects. If you give them a clear idea of what they can expect from your product, you will start to look more appealing. Also, you need to establish your credibility as a professional. If you look credible, people are much more willing to buy from you. Establish yourself as an expert in your field and use that as part of your initial sales pitch. If they ask why you are new or don’t have experience, be honest and let them know that you are just starting out. Ensure them that you will make up for any lack of experience with hard work!
Follow up with prospects
The first thing you need to do after making your first sales pitch is to send a thank-you email. Sending a thank you email not only acknowledges the sales call, but it shows you value the other parties time. Sending the email early in the process will also help you to avoid the procrastination trap. The more you put off the thank you email, the more likely you are to wait until the very end of the sales process to send it.
Many people will do a sales call, not hear back, and move on to the next. You have to follow up yourself for the best success! Sometimes you may need to follow up multiple times to get the response you are looking for. While following up can be uncomfortable, it is crucial to the success of your first sale!
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