EP 17: Every Business Needs A Heart & A Head – Show Notes

by | Apr 5, 2022

Episode 17: Every Business Needs A Heart & A Head

Bill Gates had Paul Allen at Microsoft. Steve Jobs had Steve Wozniak at Apple. Warren Buffett and Charlie Munger formed the unstoppable investment machine, Berkshire Hathaway. The list goes on and on, but the one thing that’s common among the people mentioned above is not how good they were at launching and scaling their businesses. Sure, you could say that about these iconic duos, but that’s a topic for another day. Our topic of the day and the reason for these people’s success is how different they were. One partner was more on the logical/engineering side, while the other was a little more passionate about what they were doing.

Almost all businesses can be connected to a heart and a head. The most successful ones I’ve seen aren’t run by someone who’s more logically inclined or someone more on the passionate side. There’s a delicate balance between the two traits, as seen with famous business duos over the years.

It takes both the heart and the head to launch a company into greatness. However, as a business moves through various cycles and stages, one might need to shine more than the other.

Whether you’re just trying to grow your company or looking for a business partner, listen in as Seth discusses these two crucial personalities and how they make each area of your business function like a well-oiled machine.


What You’ll Learn:

[00:40] Every Business Needs a Heart and a Head

[01:20] Key Differences Between the Heart and the Head in Business

[03:51] Why Successful Businesses Rarely Run Using Logic as a Spine

[07:05] Understanding the Different Life Cycles of a Business

[08:42] The Unprecedented Growth Stage in Business

[09:30] Rules, Restrictions, and the Messy Stage of Business Growth

[11:00] Why Businesses Need the Heart and the Head Before They Can Scale

[14:56] Seth’s Business Consultation Model

[16:28] Are You The Head or The Heart in Your Organization?

[17:20] Why Startups Don’t Need Too Much Head to Grow

[19:22] Parting Thoughts


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